Category Archives: Color theory

How to Choose Flattering Lipstick Colors

There are several factors you can consider to find flattering lipstick shades for you – shades that complement your natural coloring. As a shortcut, think about the colors of clothing that you look best in. What do your best colors have in common? Things to consider here are:

  • Undertones – how warm or cool your best colors are
  • Clarity – how bright or muted these colors are
  • Contrast – how light or dark these colors are compared to your skin

You can echo those characteristics in your lip color choices.

Let’s go into more detail on each.

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